The Brampton Honey Badgers of the Canadian Elite Basketball League (CEBL) announced Monday that CP24 Breakfast, the most-watched morning television show in the GTA, will visit CAA Centre on Wednesday, July 26 between 7:00 to 9:00 a.m. Popular TV personality Jee-Yun Lee will help celebrate “Brampton Honey Badgers, We Are Brampton Day,” throughout the City of Brampton, in advance of the team hosting its first nationally-televised game later that evening.

“Wednesday is a very special day for the City of Brampton and the Brampton Honey Badgers,” said team president Michael Cvitkovic. “We welcome CP24 Breakfast to help tip off a day full of basketball in Brampton. Viewers will get an inside look at Brampton’s only professional sports team, while at the same time, we showcase the role music, culture, fashion and the arts play on our game.”

Honey Badgers players, coaches and team personnel will be joined by some familiar faces to Brampton and basketball, in addition to local partners that make the CEBL a popular sports and entertainment experience including:

• Brampton Minor Basketball Association players, coaches and executives.
• Math Thru Music President Joseph Khargie and local DJs. 
• House of Fame Dance Academy performing artists.
• Celebrity sports broadcaster Chuck Swirsky.
• City of Brampton Mayor Patrick Brown.

CP24 Breakfast is Toronto’s #1 local morning show, offering an expansive slate of breaking news, traffic, and weather. The show broadcasts live from 6:00 to 9:30 a.m. on weekdays.

The Honey Badgers play host to GTA rival Scarborough Shooting Stars on national television as part of the CEBL Game of the Week on TSN 1 and TSN 4 on Wednesday, July 26. Tipoff is scheduled for 8 p.m. and a limited number of tickets are still available at www.honeybadgers.ca/tickets.

In recognition of team permanently moving to Brampton and the positive impact professional basketball plays on the community, businesses and culture, City of Brampton Mayor Patrick Brown made an official proclamation, making July 26, 2023: “Brampton Honey Badgers, We Are Brampton Day.”

Brampton closes out its 2023 regular season at home on Saturday night when they play host to the Niagara River Lions at 7:30 p.m.

About the Brampton Honey Badgers

One of the original franchises of the Canadian Elite Basketball League (CEBL), the Brampton Honey Badgers are the defending league champions. Having recently relocated the team to Brampton from Hamilton, the team now proudly calls the CAA Centre home. The Brampton front office and basketball operations department bring NBA, NBA G League, national team, NCAA and major international pro league experience to the franchise. With a vision of promoting Brampton grassroots basketball and local businesses through community and corporate engagement, the Honey Badgers will leverage the explosion of basketball as a vehicle for innovation and change. For more information visit www.honeybadgers.ca.

About the Canadian Elite Basketball League (CEBL) 

A league created by Canadians for Canadians with a mission to develop Canadian players, coaches, sports executives, and referees, the CEBL boasts the highest percentage of Canadian players of any pro league in the country with 71 percent of its 2022 rosters being Canadian. TSN, Canada's sports leader, is the official broadcast partner of the league. Players bring experience from the NBA, NBA G League, top international pro leagues, the Canadian National team program, and top NCAA programs as well as U SPORTS. Nine players have moved from the CEBL into the NBA following a CEBL season, and 28 CEBL players attended NBA G League training camps during October. The CEBL season runs from May through August. More information about the CEBL is available at CEBL.ca and @cebleague on Instagram, Twitter, TikTok, LinkedIn, Facebook & YouTube.

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Media Contact:
Kyle Warrener

Brampton Honey Badgers

kwarrener@honeybadgers.ca

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